This program is currently between intakes. Annual intake — typically April each year. 2026–27 cycle closed April 16, 2026. Confirm on the official site ↗
Updated June 2026 · Verified against Tourism Nova Scotia guidelines
✓ First-Timer Friendly In Kind
Grant Provincial Between Intakes

Tourism Nova Scotia — Tourism Digital Assistance Program (TDAP)

Tourism Nova Scotia
Maximum Funding
Up to $5,000
Annual (April intake; 2026–27 closed April 16, 2026; next intake expected spr...
Visit Official Program →
Difficulty
Easy
Payment
In Kind
Trend
Stable
First-Timers
Friendly ✓
Co-Funding
Varies
Tourism Nova Scotia — Tourism Digital Assistance Program (TDAP) provides Up to $5,000 in digital consultant services. Annual program providing Nova Scotia tourism businesses with up to $5,000 in services from a qualified digital consultant to build online presence, improve digital marketing, and develop e-commerce and booking capabilities. Annual (April intake; 2026–27 closed April 16, 2026; next intake expected spring 2027 — subscribe to TNS industry newsletter for announcement).
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Eligibility & Details

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Program Description

Annual program providing Nova Scotia tourism businesses with up to $5,000 in services from a qualified digital consultant to build online presence, improve digital marketing, and develop e-commerce and booking capabilities. Eligible services include website design, SEO, social media planning, digital marketing strategy, photography/videography, copywriting, data analytics, digital branding, e-commerce, and online booking systems. Delivered in partnership with Digital Nova Scotia.

Eligibility Requirements

  • Nova Scotia tourism business listed on NovaScotia.com (or willing to apply for listing within 7 days of TDAP application)
  • Business must currently be open or plan to operate during the 2026–27 program year
  • Must be in good standing with the Nova Scotia Provincial Registry of Joint Stock Companies
  • Both for-profit and not-for-profit tourism operators are eligible
  • Preference given to operators expanding beyond peak season or transitioning to year-round operations
  • Preference given to first-time TDAP applicants (past participants must show how new services build on prior work)
  • Priority consideration for underrepresented businesses, particularly Mi'kmaw and African Nova Scotian businesses and attractions
  • Separate application track for municipalities, chambers of commerce, and regional tourism organizations
Provinces
Industries
Tourism Hospitality
Business Stage
Startup Growth Expansion Established

Quick Assessment

Difficulty
Easy
Competition
Moderate
First-Timer
Friendly

Funding Details

Amount
Up to $5,000 in digital consultant services
Type
Grant
Level
Provincial
Deadline
Annual (April intake; 2026–27 closed April 16, 2026; next intake expected spring 2027 — subscribe to TNS industry newsletter for announcement)

Program Scorecard

Competition, effort, and approval at a glance

Competition
Moderate
Deadline
Between Intakes
Approval
Varies
Accessibility
--/5
Competition
--/5
Approval Rate
--%
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What's in this Playbook

Everything you need to win TDAP

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How to Win

Insider tips, common pitfalls, and what successful applicants look like

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Insider Tip

TDAP is one of the most accessible and highest-value programs for Nova Scotia tourism SMBs — $5,000 in specialist digital consulting services with no matching requirement and a straightforward application.

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Rejection Pitfalls 6

  • Business is not listed (or planning to list) on NovaScotia.com
+5 more pitfalls
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Success Profile

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Evaluation Criteria

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Application Playbook

Step-by-step process, required documents, and expenses

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Application Steps

1 Confirm NovaScotia.com listing and good standing Verify your business is listed on NovaScotia.com (or apply for listing within 7 days). Confirm good standing with the NS Provincial Registry of Joint Stock Companies — search your business name at beta.novascotia.ca/registry.

Required Documents 5

Online application form (tourismns.ca/tourism-digital-assistance-program)
Business details and description of tourism operation

Eligible Expenses 10

Ineligible Expenses 5

Intake Periods

Deadline Notes

Ineligible Organizations

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Funding Stack Strategy

Compatible programs, clawback risk, and combined funding potential

Premium 3 partners

Compatible Programs

Tourism Nova Scotia — RADIATE Tourism Program Digital Nova Scotia programs Canadian Digital Adoption Program (CDAP)
Combined Funding Potential See your total funding potential

Clawback Risk

None Risk
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How TDAP Compares

Side-by-side with similar programs

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Program Amount Difficulty Payment Deadline
Tourism Nova Scotia — Tourism Digital... Up to $5,000 Easy In Kind Annual (April intake;...
Tourism Nova Scotia — RADIATE Tourism... Up to $5,000 Easy Mixed (Advance + Reimb.) Annual (April intake;...
Yukon Economic Development Fund (EDF) up to $30,000 Moderate Milestone-Based Tier 1: Rolling; Tier 2:...
Support for Entrepreneurs and Economi... Up to $25,000 Easy Milestone-Based Ongoing (April 1 – March...
Kakivak Association - Economic Opport... Up to $10,000 per year Easy Advance Payment Ongoing

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Frequently Asked Questions

Quick answers to the questions founders most often ask about TDAP

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Do I receive $5,000 in cash from TDAP?
No — TDAP is an in-kind program. Tourism Nova Scotia pays a qualified digital consultant directly on your behalf. You receive up to $5,000 worth of consultant time and expertise, not a cash payment.
Do I need to be listed on NovaScotia.com to apply?
Yes — you must be listed on NovaScotia.com or commit to applying for a listing within 7 days of your TDAP application. NovaScotia.com is the provincial tourism directory; being listed there is a baseline requirement.
Can I apply for TDAP if I've used the program before?
Yes — past participants can reapply, but must clearly demonstrate how new services build on prior work rather than repeat the same scope. First-time applicants receive preference in the selection process.
What digital services are eligible?
Website design and development (including AI chatbots), social media planning, SEO, digital marketing strategy, photography/videography for content, copywriting, data analytics, digital branding, e-commerce, and online booking systems. Digital advertising spend (media buying) is not eligible.
When is the next TDAP intake?
The 2026–27 cycle closed April 16, 2026. The next intake is expected in spring 2027. Subscribe to Tourism Nova Scotia's industry newsletter at tourismns.ca to be notified when applications open.

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